This ultrahydrating milky-smooth shampoo is great for giving all kinds of hair extraordinary softness, shine, and body . It is part of the OI line of products that is enriched with Roucou oil to protect hair from harsh UV radiation and soften hair strands. Paraben- and sulfate-free, it is a great first step in your daily hair routine.
This product was awarded Refinery29's 2015 Go-To Shampoo.